Soundcloud Stays Alive

Soundcloud Stays Alive

Soundcloud almost went out of business and has since accepted $170 Million in investment from a merchant bank called Raine Group, and a Singaporean investment company called Temasek.

Facing competition from multiple sources, Soundcloud is making a new way for itself in the online streaming industry and there will be significant changes made in the future.

They have moved around management and have taken on a new CEO from Vimeo named Kerry Trainor. 

The future looks bright for Soundcloud with new investment ideas and changing the platform that has helped so many artists ascend from all over the world. 


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